Perhaps the most important lesson learned from this past year is the need to maintain a positive attitude and continue to focus on ways to increase referrals, admissions, revenues and profitability. For example, here are five areas you can focus on immediately:

  1. Increase admissions: Raise awareness of your facility to attract more referrals.
  2. Enhance case mix: Position yourself to generate high reimbursement referrals.
  3. Increase revenues: Focus on Medicare Part A referrals.
  4. Improve performance: Get more value from the referrals you’re already getting.
  5. Enhance reputation: Build a positive brand image.